Website Content Training

Why Website Content Training?

Website Content Training will help making your website visible on the internet through search engines like Google and Yahoo! without having to pay search engines per click (SEA: Search Engine Advertising / PPC: Pay Per Click). It enables you and your online marketing experts to receive online seo advice and training without budging from your office and is developed by Wasseo to save resources that would otherwise be needed to receive search engine optimization (seo) advice.

For an additional fee to cover expenses, the Wasseo specialist may deliver the Website Content Training at your office. Customers are welcome to collect seo support at the office in Holland which is located at about an hour (either by car or train) from Amsterdam Airport Schiphol.

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What is Website Content Training?

Website Content Training at $400* transforms your website copywriting staff into expert seo copywriters and lasts about four hours. During these copywriting courses, the technical strengths and weaknesses of your web content are analysed and your copy writers actually create some search engine optimised web content.

Until further notice, a preceding seo scan will be delivered free of charge. Formerly, these costs were deducted from a website content training invoice once only.

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Website Content Training aspects

Content Analysis

Does your website content contain enough copy? Is it sufficiently laced with keywords? Are keywords replaced by images? Are calls to action prominent? Is the content block consistently laid out? SEO copywriting guidelines are provided for these issues. Furthermore, encountered technical problems unrelated to copywriting receive attention. A short practical webinar on how to use html emphasis is now available.

Keyword analysis

Following instructions, your website copywriting staff performs an in depth keyword analysis for you. Which keywords are related to your business? How strong is the competition for these keywords? Does resulting revenue exceed the necessary investment to obtain top positions in the search engine result pages (SERPs) for these keywords? A selection of keywords is made and used later on to create some seo website content.

SERPs analysis

Search engine result pages for some important keywords in your business are analysed to disclose problems arising from the use of metatags. Metatags may be amended by your staff on the spot.

HTML emphasis

A quick review of the use of HTML to emphasise keywords. A short practical webinar on how to use html emphasis is now available.

Website Content Copywriting

Based on our conclusions keyword rich content is created by your transformed seo copywriting staff.

Measuring results

A method to measure the results for the amended website content is provided.

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Contact Wasseo

Is your site not easily found and would you like more traffic from search engines like Google?